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In The News
MINICO WEBINAR OFFERS MARKETING TIPS FOR SELF-STORAGE BUSINESS OWNERS
PHOENIX, ARIZ. – As the economy continues its downward trend, self-storage business owners are discovering that marketing is a critical component to attracting and keeping tenants. On August 25, 2009, marketing professional Derek M. Naylor, President of Storage Marketing Solutions, will present the live webinar Three Pillars of Profitable Facility Marketing to Keep You Strong Through the Winter and 2010. Topics will include the following:
- Developing an effective marketing strategy and budget
- Three secrets to effective Internet marketing
- Attracting new tenants through social media Web sites
- Marketing misconceptions that could cost you a fortune
- Inexpensive marketing strategies
- Using technology to measure marketing effectiveness
Part of the ongoing Mini-Storage Messenger Self-Storage Webinar Series, the event will be moderated by Poppy Behrens, Publisher, MiniCo Publishing, and sponsored by Storage Marketing Solutions.
The Mini-Storage Messenger Self-Storage Webinar Series offers informative monthly webinars free of charge to self-storage professionals and other individuals. Registration is required for webinars in this series. Register online at www.ministoragemessenger.com.
MiniCo Publishing, a division of MiniCo, Inc., publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self-Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.
Since 1974, Phoenix-based MiniCo, Inc. has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.
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