In The News
Date: Sep 22, 2010

SELF-STORAGE MARKETING EXPERT DEREK NAYLOR HOSTS MINICO WEBINAR ON IMPROVING SALES, MARKETING AND CUSTOMER SERVICE SKILLS

PHOENIX, ARIZ. – The three key skills needed to thrive as a self-storage manager in today’s competitive marketplace are sales, marketing and customer service. On October 19, 2010, Derek M. Naylor, President of Storage Marketing Solutions, will present a free webinar for self-storage professionals entitled How to Become a Self-Storage Sales, Marketing and Customer Service Ninja. The webinar will provide tools and information to help facility managers and owner-operators improve skills in these three critical areas. Topics will include the following:

  • Why site-level personnel are one of the most important links to success
  • Why bonuses and other incentives don’t work the way we all want them to
  • Creating real and lasting change in your sales, marketing and customer service culture
  • Four simple steps to double your lead-to-rental conversion ration
  • The most effective and affordable training formula for site-level personnel

The webinar will be sponsored by Storage Marketing Solutions. Publisher Poppy Behrens will moderate the presentation as part of the ongoing Mini‑Storage Messenger Self-Storage Webinar Series. For more information or to register, visit www.ministoragemessenger.com. Online registration is required for this free live event.

MiniCo Insurance Agency, LLC, publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self-Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.

Since 1974, Phoenix-based MiniCo Insurance Agency, LLC, has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.

For More Information:
D.C. Taylor Co. – www.storagemarketingsolutions.com